70
Pipeline
NPD-003DEMORegulatory TrackHigh

Bottled Herbal Tea

Owner: Dr. Nan (R&D) · Feasibility Gate · At Risk

Launch
67d
15 Sept 2026
Readiness
20%
Risk
Critical
Latest gate
Hold
Idea & Brief›
Feasibility Gate›
Product & Costing›
Supply / QA / ERP
Supplier ∥ QA ∥ ERP
›
Training Brief Readiness›
Pilot›
Launch Gate›
Commercial Launch›
Post-Launch Review

What to do next

Current stage: Feasibility Gate · 7 pending actions · click a step to go straight there

7
Approve the formula (Formula gate)Sign-off

Approve / Rework / Stop — requires e-signature

A: NPD Committee
Sign / authorize
2
Sign off the demand forecastSign-off

Locks the launch forecast

A: SCM / IBP
Sign / authorize
3
Complete QA & Regulatory sign-offSign-off

COA / HACCP / label & allergen

A: QA / Regulatory
Sign / authorize
4
Complete 12 PO lock point(s)Action

Lock 1: Supplier price confirmed; Lock 2: MOQ approved

R: Procurement
Complete
5
Link a warehouse recipe for the training briefAction
R: R&D
Complete
6
Sign off Training Brief ReadinessSign-off

Save the brief version into the flow, then sign the step

R: OperationsA: NPD Committee
Sign / authorize
Project Readiness
20%
Food Cost
—
Draft
GP %
—
target 60%
Final Forecast
—
Not signed off

Active escalations (1)

Critical Critical ingredient OOS risk before launch

Activate backup supplier / substitution

Concept

ConceptShelf-stable bottled herbal tea with a wellness claim.
Target customerHealth-conscious 30-45
OccasionOn-the-go wellness
ChannelRetail
Benchmark—
Selling priceTHB 49.00

Launch KPIs

Insufficient Data shown where no actuals exist

Taste Acceptance
—Insufficient Data
Launch OOS
—Insufficient Data
Store Execution
—Insufficient Data
Sales vs Forecast W1
—Insufficient Data
Supplier OTIF
—Insufficient Data
Actual GP
—Insufficient Data
OverallInsufficient Data
Next action & blockers

Lock 1: Supplier price confirmed

OwnerDr. Nan (R&D)
Open blockers4
Open tasks17
PO statusBlocked
Lock 1: Supplier price confirmed
Lock 2: MOQ approved
Lock 3: Lead time & buffer approved
Critical ingredient OOS risk before launch
1 data-quality issue(s)
Print report